Odd Jobs Media Blog
Practical print marketing ideas for growing businesses
Clear, useful guidance for selecting printed products, planning campaigns, and getting more from every order.
Choosing Postcard Sizes for Direct Mail Campaigns
Selecting the right postcard size influences campaign effectiveness. This guide examines 4x6, 5.5x8.5, and 6x11 postcards to help you choose the best option for your direct mail goals.
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When Plastic Business Cards Justify Their Cost
Upgrading business cards from paper to PVC is a strategic decision for many small businesses and marketing managers. This article explores the specific scenarios where plastic cards become a financially sound investment.
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EDDM Postcard Design: Avoiding Errors That Reduce Response
Discover common design mistakes that undermine EDDM postcard effectiveness. Learn practical strategies to improve your direct mail campaigns and achieve better results.
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EDDM vs. Targeted Direct Mail: Choosing Your Strategy
Understanding the differences between EDDM and targeted direct mail is crucial for effective marketing. This guide explores cost, targeting, and when each approach offers the best return for small businesses.
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Business Card Finishes: Silk, Matte, and Gloss Compared
Choosing the right business card finish impacts first impressions. This guide compares silk, matte, and gloss options to help you select the ideal finish for your brand and message.
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Business Card Design: Practical Choices for Memorable Cards
Learn practical choices for business card layout, paper stock, and finishing options that ensure your card stands out and avoids the waste bin. Focus on effective design over fleeting trends.
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Rack card marketing: sizes, stock & tips
Why 4x9 rack cards beat brochures for tourism and service businesses — standard sizes, paper weights, design rules, and where to distribute them.
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How our customer loyalty program rewards repeat business
Earn points on every order and turn repeat printing into real savings, perks, and priority service.
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What to expect from our graphic design services
From concept to print-ready files, here's how our design team turns your ideas into polished, production-ready marketing materials.
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How to choose business card stock that feels right
A practical guide to matching paper weight, finish, and coating to the way your cards will actually be used.
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How to choose the right Evolis printer for your business
Compare Evolis ID card printer models, print technologies, and features to find the best fit for your volume and security needs.
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EDDM postcard checklist: size & USPS rules
The EDDM postcard sizes USPS allows, indicia placement, bundling rules, and artwork checks to confirm before you print — so your mailing isn't rejected at the post office.
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Using PVC and NFC cards for loyalty programs
A durable card can make memberships, loyalty rewards, and customer check-ins feel more professional.
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Build a print kit for your next trade show
The core printed pieces that help your booth look prepared, consistent, and easy to remember.
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