Guide
Flyer Sizes: Standard Dimensions, Paper & Print Specs
Every common flyer size with the job it does best, the paper weights we print on, and live per-flyer prices from our own run sizes.
Quick answer
The standard flyer is 8.5" x 11". Half sheets at 5.5" x 8.5" and handbills at 4" x 6" cost far less per piece and are easier to hand out; 11" x 17" is the poster-scale option for windows and bulletin boards.
Flyer size chart
| Size | Millimeters | Best for |
|---|---|---|
| 8.5" x 11" | 215.9 x 279.4 | The standard — menus, event flyers, EDDM mailers, price sheets |
| 5.5" x 8.5" | 139.7 x 215.9 | Half sheet — the value handout; two per parent sheet |
| 4" x 6" | 101.6 x 152.4 | Handbills, door-to-door drops, insert cards |
| 5" x 7" | 127 x 177.8 | Invitations, announcements, upscale promos |
| 8.5" x 5.5" (landscape) | 215.9 x 139.7 | Table tents, counter cards, coupon sheets |
| 11" x 17" | 279.4 x 431.8 | Small posters, window bills, band and event promo |
| A4 (8.27" x 11.69") | 210 x 297 | International audiences and EU-standard binders |
| A5 (5.83" x 8.27") | 148 x 210 | International half-sheet equivalent |
Paper weight and finish
- 100 lb gloss text: the default flyer stock — vivid photos, low cost, folds cleanly.
- 80 lb gloss text: lightest option; best for very high volume drops.
- 100 lb gloss cover: card-weight; use for leave-behinds, table tents and premium offers.
- 70 lb uncoated: matte, easy to write on — good for forms, sign-up sheets and coupons.
- Matte vs gloss: gloss pops with photography, matte reads better with dense text.
Bleed and safe area
- Add 0.125" bleed on all four sides — an 8.5" x 11" flyer becomes an 8.75" x 11.25" document.
- Keep text and logos 0.25" inside the trim.
- Supply 300 DPI CMYK artwork as a press-ready PDF, fonts embedded or outlined.
- Folding? Tell us the fold (half, tri-fold, z-fold) so we can set panel widths — folded panels are not equal thirds.
- Mailing? Leave the address block clear on the back and add the indicia — see postcard sizes for the USPS brackets.
Download a free 8.5" x 11" flyer template or the 5.5" x 8.5" half sheet with bleed and safe-zone guides built in.
What flyers cost to print
Live prices from our own flyer products, lowest available price per run size.
Standard color flyers
| Quantity | Printing (from) | Per flyer |
|---|---|---|
| 25 | $10.00 | 40.0¢ |
| 50 | $11.25 | 22.5¢ |
| 100 | $16.25 | 16.3¢ |
| 250 | $33.75 | 13.5¢ |
| 500 | $67.50 | 13.5¢ |
| 1,000 | $195.00 | 19.5¢ |
| 2,500 | $327.50 | 13.1¢ |
| 5,000 | $570.00 | 11.4¢ |
Premium flyers
| Quantity | Printing (from) | Per flyer |
|---|---|---|
| 25 | $13.75 | 55.0¢ |
| 50 | $20.00 | 40.0¢ |
| 100 | $30.00 | 30.0¢ |
| 250 | $43.75 | 17.5¢ |
| 500 | $60.00 | 12.0¢ |
| 1,000 | $81.25 | 8.1¢ |
| 1,500 | $95.00 | 6.3¢ |
| 2,000 | $108.75 | 5.4¢ |
| 2,500 | $121.25 | 4.9¢ |
| 3,000 | $133.75 | 4.5¢ |
| 4,000 | $157.50 | 3.9¢ |
| 5,000 | $181.25 | 3.6¢ |
Free US shipping on orders over $75.
Which size should you pick?
Handing flyers out on a sidewalk or slipping them under doors? Use 5.5" x 8.5" or 4" x 6" — you can print twice as many for the same money. Selling something that needs photos, a menu or a floor plan? Use 8.5" x 11". Posting to a window or a community board where you compete for attention? 11" x 17" wins.
FAQ
What is the standard flyer size?
8.5" x 11" (US Letter) is the standard flyer size in the United States. 5.5" x 8.5" (half sheet) is the next most common, and 4" x 6" is the standard handout or mailer size.
What size flyer is best for handouts?
Half sheets at 5.5" x 8.5" and 4" x 6" handbills are the easiest to hand out and the cheapest per piece, because two or four print on one parent sheet. Save 8.5" x 11" for pieces that need photos, floor plans, menus or long copy.
What size flyer can I mail?
An 8.5" x 11" flyer mails as a flat, which is the standard EDDM piece. Anything 6.125" x 11.5" or smaller mails at the First-Class letter price, and pieces 4.25" x 6" or smaller can mail at the postcard rate. See our postcard sizes guide for the exact USPS brackets.
What is the flyer size in mm and pixels?
8.5" x 11" is 215.9 x 279.4 mm, or 2550 x 3300 pixels at 300 DPI. A4 is 210 x 297 mm (2480 x 3508 px at 300 DPI) and A5 is 148 x 210 mm.
What paper weight should a flyer be?
100 lb gloss text is the standard flyer stock — bright, affordable, good for photos. 100 lb gloss cover is roughly card weight and is the right choice for leave-behinds, table tents and premium offers. Uncoated 70 lb text is best when people need to write on it.
How much bleed does a flyer need?
Add 0.125" of bleed on all four sides and keep text 0.25" inside the trim line. For an 8.5" x 11" flyer that means a 8.75" x 11.25" document with a 8" x 10.5" safe area.
Should a flyer print single or double sided?
Double-sided costs only a little more and roughly doubles the space you have to sell. Print single-sided when the flyer will be posted to a wall or window, double-sided for anything handed to a person or mailed.
Ready to print?
Browse flyers & marketing materials → or request a quote for a custom size or fold.
Mailing to whole neighborhoods? EDDM direct mail services — 8.5" x 11" is the workhorse EDDM flyer.
Related reading: postcard sizes, rack card sizes, and business card sizes.